SMU Data and Models
May 11, 2014
SMU Survey: Demand Growth Picking Up Steam
Written by John Packard
For the first time since Steel Market Update began surveying the flat rolled steel industry, a majority of our respondents are reporting demand as “improving.” As you can see by the timeline shown in the graphic below, the optimistic trend for demand growth began to pick up steam during late 1st Quarter 2014 and momentum has been building ever since. In the most recent survey, which was conducted this past week, 52 percent of all steel buyers and sellers of flat rolled steel responding reported demand as improving.
