Service Centers
September 23, 2014
ASD President Working to Change Steel Industry Image
Written by John Packard
“A simple act can create awareness,” is how our interview with Association of Steel Distributors President Brian Robbins began. The topic of the conversation was a follow-up to his comments made at the Cleveland regional meeting of the ASD when he told the group “let’s bring back sexy” to the steel industry.
He clarified his comment to SMU by explaining, “I want the steel industry to be desirable and ‘sexy’ as a successful and exciting business and career opportunity, just like Apple or Google or Amazon may be perceived today.”
