Exclusive: Reibus CEO Presses on With Innovation Despite Job Cuts

It’s not always easy to be a market disruptor, but when done right, it’s worth it. Reibus International is one of those companies hoping to bring change, increased efficiencies, and new ways of doing business to an older industry steeped in tradition.

SMU sat down this week with John Armstrong, the founder and CEO of Atlanta-based Reibus, to talk about the five-year-old company as it makes its place in an evolving industry.

Laura Miller

Laura Miller is a reporter and editor for Steel Market Update. She has held a variety of positions within the steel industry since 2007, including reporting and editing for Steel Business Briefing/Platts, the Association for Iron and Steel Technology, and Kallanish Commodities, as well as marketing for what was then known as ThyssenKrupp Steel USA (now AM/NS Calvert). After a five-year hiatus working across other industries, she returned to steel in 2021 and has covered the flat rolled, tubular, and trade areas of the industry. She is a member of the Association of Women in the Metal Industries and a past-president of the AWMI Pittsburgh Chapter. She holds a BA in Latin American Studies from Edinboro University of Pennsylvania. She can be reached at laura@steelmarketupdate.com or 724-759-7869.

Laura Miller

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